Well, Metroknow and I may have to agree to disagree on this. I think we both admire the technology, but I think its application for advertising, at least the way it is being currently used, is flat-out creepy. I also think it’s overly intrusive. But that hasn’t stopped the advertising industry before.
Here are a couple of video clips on the Audio Spotlight. Neither one made me think it was less creepy.
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Follow-up comment rss or Leave a TrackbackAgreed.
All differences of opinion aside, I think it would make a fascinating social study to find out why most people are creeped out when they can’t tell where an audible sound comes from. We feel fine when we can trace invisible sound waves to a speaker somewhere, or to a cell phone that broadcasts someone’s voice from thousands of miles away, but we find it really disorienting and disconcerting if we can’t immediately identify the source (like when you’re in a Haunted house, etc.).
I wonder if its evolutionary training, giving us the flight sensation when our ears can’t triangulate where the perceived threat is, or if its conditioned because our environment generally behaves a certain way. And from the videos, it seems to be a pretty universal human feeling.
At any rate, thanks much for the entries PAgent - really got my mind churning about the implications both good and bad of this sort of thing!
Jerry Della Femina wraps it all up with the slippery slope argument! Go Jerry!
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