You might think Pringle of Scotland makes malt vinegar-flavored chips. And you would be wrong. Pringle of Scotland is a fashion knitwear company founded in 1815, and has a long and proud history of making jumpers, cardigans, and the like.
More recently, Pringle of Scotland commissioned David Shrigley to create a short animated film about life behind-the-scenes at Pringle. The result is awesome.
In a happy suburban neighborhood surrounded by white picket fences with flowering rose bushes, sits a black house with a dead lawn. Unbeknownst to the neighbors, hidden beneath this home is a vast secret hideout. Surrounded by a small army of minions, we discover Gru (voiced by Steve Carell), planning the biggest heist in the history of the world. He is going to steal the moon (Yes, the moon!) in Universal’s new 3-D CGI feature, Despicable Me. Gru delights in all things wicked. Armed with his arsenal of shrink rays, freeze rays, and battle-ready vehicles for land and air, he vanquishes all who stand in his way. Until the day he encounters the immense will of three little orphaned girls who look at him and see something that no one else has ever seen: a potential Dad.